The video lessons and workbook will help you complete your SWOT analysis.
The bonus items will not only help you complete the analysis, they will also help you develop the right action plan to apply what you have learned in the lessons.
It’s kind of like being your own consultant … and saving many hundreds of dollars it would have cost to have a third party complete the analysis and make recommendations.
The second element will identify any weaknesses that are interfering with your success.
These weaknesses are those things that are not working well…and costing you money.
How much money is being wasted by those weaknesses that you just can’t get a handle on?
Having identified your strengths at the beginning of the analysis, you can draw upon the strengths to offset, minimize or even better, totally eliminate those money-draining weaknesses.
How much money can you save by improving or even eliminating those things that are not working well?
And as a hidden bonus, once you are familiar with the SWOT analysis, with a bit of tweaking, you can apply the same process for planning and managing other area of your business.
By taking this do-it-yourself approach, you will save hundreds of dollars that might have otherwise be required for outside consultants.